LIV North Fitness Management has developed and delivered a successful Biggest Winner challenge and utilized it across their managed facilities for years. 2022 saw the challenge go virtual for participants from coast-to-coast with some outstanding results and participants feedback.
Below is a brief summary of the Biggest Winner challenge and the participants feedback. For more information on LIV North programming, contact us at email@example.com.
The virtual Biggest Winner challenge is a 6-8 week healthy living challenge that provides participants with the following resources:
Healthy eating meal plan and recipe guide
Weekly motivational challenges based on various pillars of wellness
Access to live and on demand fitness, mindfulness and stretching sessions
Goal setting workshops
Regular self assessments with instructions, how-to videos and result comparisons
An important note is that the Biggest Winner is not a weight loss challenge. While assessments are done for tracking, they do not play a role in winners. Winners are always selected based on participation in weekly challenges, virtual sessions, and their engagement. Habit changes often lead to weight or inches being lost, but that is not the goal of this challenge.
As mentioned, LIV North has run the Biggest Winner challenge in our on site facility for many years with high participation numbers and amazing feedback. Below are the results and some feedback from the virtual Biggest Winner challenge.
If your organization would like to learn more or discuss offering a challenge such as the Biggest Winner for your organization, let us know at firstname.lastname@example.org.
As the Canadian leader in fitness management, LIV North knows how important the topic of mental health and wellness is to business owners and managers. When the New Year came and provinces such as Ontario reinstated COVID-19 restrictions, we wanted to offer some of our expertise to our clients and members.
The following is a brief summary of our 6 part series Navigating Mental Health Through the Pandemic. These live virtual sessions were held over a 3 week period on our Optimal by LIV North platform and were free to access by all of our users. The series is now also available on demand on Optimal.
If your organization is interested in having this series presented live or receiving access to the on demand content, reach out to us at email@example.com.
Summary of Mental Health Series:
Our bodies, behaviors, thoughts and emotions give us notifications that we are experiencing stress. Unfortunately, many of us over-ride these warning lights for weeks before we are forced to deal with them due to a health crisis. The symptoms of stress vary for each person, and you can experience them physically, emotionally and behaviorally. It’s helpful that you recognize these so that you can take action to reduce the stress and reach out for help earlier. It’s also helpful to recognize these behaviors in others so that you can be more compassionate towards them and help them.
Through the 6 part Mental Health Series you will follow Lindsay in these short, 20 minute sessions and explore aspects of mental health such as :
The role social media play in mental health;
Unrecognized thought patterns, and;
Techniques for combating and recognizing mental health concerns early.
Mindfulness can help us to recognize our thoughts as they arise, and choose to direct our attention elsewhere. LIV North offers live mindfulness sessions 5 days a week to all Optimal users as well as a large library of on demand sessions.
For more information on Optimal or virtual wellness servicesl for you or your organization, contact us at firstname.lastname@example.org.
LIV North, Canada’s leading business management consultant for fitness, recreation, and aquatics facilities selects WellnessLiving as their primary software provider after a rigorous evaluation of the top business management software solutions.
As the only full-service fitness consulting, management, equipment and aquatics sales and service company in Canada, this new and growing partnership with WellnessLiving allows LIV North to offer our clients easy-to-use and fully customizable tools to manage their business. WellnessLiving will be used to run LIV North managed facilities and services for large national corporations, property managers, community and recreation centres, and post-secondary institutions.
“The Fitness Management division of LIV North has been searching for a turnkey solution to utilize at our managed fitness facilities across Canada. We were delighted to discover WellnessLiving. They provide an incredibly robust, intuitive platform for our account managers and members alike,” says Tonya Faganely, Vice President of LIV North. “WellnessLiving’s team has been incredibly diligent and solution oriented, allowing our projects’ seamless transition to the platform.”
LIV North has implemented WellnessLiving’s software all-in-one business management solution into 20 of their Canadian corporate and private fitness and wellness facilities and plans to integrate the majority of the facilities they manage by the end of the year.
“We’re proud to be selected as LIV North’s primary software provider and support Canada’s most esteemed corporate fitness facilities,” says Len Fridman, co-founder and CEO of WellnessLiving. “Our goal is to provide fitness and wellness businesses with all the tools they need to manage every aspect of their business within one platform. We’re confident LIV North’s clients will be well equipped to run and grow their businesses.”
About LIV North
LIV North is Canada’s leading business management consulting company for fitness, wellness, recreation, and aquatics facilities. In addition, LIV North’s Optimal is a digital, on-demand membership platform, connecting clients with live trainers as well as fitness and wellness programs. LIV North manages over 75 facilities, ranging from 300 to over 15,000 members, serving over 150,000 members daily across Canada. LIV North has corporate offices in Ontario and Alberta, and over 1,200 employees across the county. For more information, visit: https://livnorth.com
WellnessLiving was founded in Toronto, Canada, by Len Fridman (CEO) and Sasha Davids (COO). The pair had a dream to create a truly affordable, all-in-one, cloud-based solution, offering cutting-edge business management tools for fitness and wellness businesses around the world. Dynamic features like their automated marketing suite, advanced reporting, easy booking tools, and rewards program allow customers to attract, engage, and convert their clients. WellnessLiving is one of the fastest-growing software companies in North America with over 15 million users worldwide and are the proud recipients of the 2021 Deloitte Technology Fast 50™ and Fast 500™ award programs. WellnessLiving is the “software company with a heart” and always treat their customers like family. For more information, visit www.wellnessliving.com
October is recognized in Canada as Healthy Workplace Month! Every year, LIV North Fitness Management staff set out to assist our corporate clients creating a culture of health and wellness in the office. This year, that assistance included a virtual challenge!
Mission:LIVWell is a challenge that includes elements of physical, mental, social and emotional wellbeing, and includes physical fitness, nutrition and mindfulness components.
During the 4 week challenge, participants were asked to select tasks from a carefully curated list and report back to LIV North on their completion of these tasks. All of the items on the list were selected as they would not only help to improve the individuals health and wellbeing, but would also provide some transference to co-workers and others in the office.
Below is some data collected using self administered questionnaires at the start and end of the challenge. As you can see, most participants reported positive changes in their lives which in turn always helps to improve attitudes and behaviours in the workplace!
If your workplace is interested in improving employee health and wellness and could benefit from a challenge such as Mission:LIVWell, reach out to the LIV North Fitness Management team at email@example.com to arrange a time to chat!
Managed Fitness Amenities Lead to Greater Tenant Satisfaction
Providing health and fitness amenities is not a new trend, however it continues to be one of the highest sought after amenities! Whether it be an onsite fitness centre, virtual wellness solutions or wellness programing. For property owners and managers, a fitness amenity is designed to achieve 2 outcomes:
Attract/Impress prospective tenants
Create value for current tenants to renew leases
In a recent study, findings show that access to health and fitness is a top priority for employees. When employees were asked which aspects or perks would be most likely to make them stay if they were considering whether to stay or leave, nearly 40 percent said health amenities. (1).
Good Intentions don’t deliver Great Results
Armed with this knowledge, it is important to note one important fact- a “build it and they will come” approach may be misguided.
Providing fitness space and equipment is a nice intention. However, many of the tenants likely already own or have owned fitness equipment in their homes that ended up never being used. This is often the same outcome for unsupervised fitness centres offered as a tenant amenity. It can also become a low value amenity causing frustration for owner/managers and tenants with unmaintained equipment or lack of centre care potentially resulting in limited use and an unsafe environment.
Many building owners/managers are realizing investing in a fitness amenity and leaving it unstaffed is a mistake. Those who invest in proper design and provide a professional atmosphere are achieving better returns on their investment.
Initially the first impression of a fitness facility is judged by the condition, variety, layout, moderness and maintenance of the equipment. Also by the general feel for the facility, the colours, the music (is it welcoming, does it represent the building tenants demographic, etc.). These are all key areas to consider during design.
Deliver Ongoing Value and Build Long-term Relationships
Once an initial impression and expectation is set, it is critical to maintain a positive, lasting impression. The follow up to ensure you do not over promise and under deliver includes details like etiquette enforcement, safety and services (available services and classes) .
In many cases tenants will justify paying an additional fee (membership) if the value is there.
Tenants who would typically never use a “self-serve” or un-supervised facility, will join and use a staffed facility. On-site staff provide the necessary comfort level, connecting tenants with tenants and recruiting new tenants to be engaged all creating more value in the building.
When looking at staffing your fitness amenities, the team you have in place is also important to consider. Here are a few key benefits to hiring a management company, such as LIV North, versus leasing space to a private fitness operator:
Access to additionals resources and programming
Equipment Maintenance and Procurement
30-40% of tenants use a professionally managed amenity vs only 8-10% for unstaffed fitness amenities
Decreased liability risk
Revenue and expense management
Shared vision with Property Owner/Manager
Help build community within companies and buildings
With over 45 years of experience in club management across Canada, LIV North is prepared to work with your team and develop plans and programs to meet and compliment your organization’s goals. Whether the goal is engagement, usage, revenue or tenant retention, we can help.